Merry Christmas & Happy New Year
Work for AMIAT - 2013
Every December Amiat, Turin's waste management company, wishes all the citizens with a Christmas video. This video goes above being just a greeting and promotes an eco-friendly behaviour.
For Christmas 2013 I conceptualized, scripted and animated a world inside a Christmas greeting card using simple handcrafted elements and stop-motion, to effectively deliver an eco-friendly festive message.
"Christmas is coming. Would you ever gift your grandfather a tutù?
He wouldn't like it.
This Christmas be Good.
Put everything in the right place. Gifts and garbage.
Merry Christmas. Amiat."